Monday, January 11, 2010

Fox News Signing of Sarah Palin A Spectacular Coup-Ratings to Rocket

Former Governor of Alaska Sarah Palin has signed on as a contributor to Fox News Channel. Palin, who ran for the post of vice-president during the 2008 election on the Republican ticket, will appear on the channel on a regular basis as part of a multi-year deal. However she will not have her own programme.
According to the Washington Post she will ALSO occasionally host a programme featuring "inspirational tales involving ordinary Americans".

This is a spectacular coup by Fox and is sure to cement its position as THE conservative channel. Palin is a hero amongst conservatives and has a magnetic personality. This will ensure a further sharp rise in ratings for Fox. Many of those liberals who love to hate Palin will also tune in. So Fox wins both ways.
Sarah Palin will benefit also. Greater exposure will increase her electability potential in 2012 should she decide to run for the presidency. As Governor of Alaska Palin was viewed by many as operating from the remote north. This hampered her somewhat as she was often viewed as an outsider. Now her political centre of gravity has shifted to New York. Palin can now become central to the political process and further hone her political skills. This is the Liberals greatest nightmare.

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